Navigating EUDR: compliance and beyond | Soy

Supporting businesses with regulatory compliance and advancing sustainability.

Why sustainability legislation matters

Sustainability legislation has expanded rapidly in recent years. Increasingly, addressing issues such as deforestation and human rights risks within supply chains is no longer a voluntary choice by responsible businesses but a legal obligation for all. New regulations have the potential to accelerate the transition to sustainable business practices and deliver positive impacts for people and planet at scale. But they also bring challenges.

If not carefully implemented, such legislation may increase administrative burdens without driving meaningful change on the ground. There is a risk that a strong focus on compliance may cause businesses to focus solely on their own sourcing footprint, rather than encouraging broader, more holistic industry-wide progress.

Credible voluntary sustainability standards (VSS) have been laying the groundwork for companies to implement responsible practices for years, offering tools, frameworks, and collaborative approaches that help businesses navigate this evolving regulatory landscape.

With decades of on-the-ground experience, credible VSS are uniquely positioned to address deforestation and land conversion. They provide the strongest available evidence of impact and effectiveness, making them strong partners for businesses aiming to meet new deforestation and conversion free (DCF) requirements while building more resilient and responsible supply chains.

Crucially, these systems go beyond compliance. They help businesses proactively tackle broader environmental and social issues, creating long-term value and preparing them for future regulations.

This series of case studies looks at how credible VSS are responding to one of the most important legislative developments: the EU Deforestation Regulation (EUDR), which aims to prevent products associated with deforestation from being sold on the EU market.

By leveraging proven standards, facilitating reliable data exchange, and managing risk across complex supply chains, credible VSS are critical in helping businesses meet DCF requirements. These case studies show how credible VSS drive not only compliance but also meaningful transformation across sectors and supply chains.

The soy supply chain

Soy is one of the most traded and versatile crops in the world, used in animal feed, vegetable oils, biofuels and a wide range of foods, cosmetics and industrial products. Around 80% of global soy is processed into meal for livestock, meaning much of it is consumed indirectly through meat, dairy and eggs. Production is concentrated in Brazil, Argentina and the United States, with China and Europe as major importers. The supply chain is complex and global, with “embedded soy” hidden in processed goods and animal products, making it difficult to trace origins.

Rising demand has driven large-scale conversion of forests, savannahs and grasslands in regions such as the Amazon, the Cerrado and the Gran Chaco, contributing to greenhouse gas emissions, biodiversity loss and the displacement of local communities. As scrutiny grows, businesses face mounting pressure to source soy responsibly. In Europe, more than half of imports are now covered by sustainability certification, and EUDR requirements for soy to be deforestation-free, legal and traceable are driving further efforts to strengthen accountability across supply chains.

Various sustainability standards, certification systems and collaborative initiatives aim to improve environmental and social practices in soy production while reducing deforestation and ecosystem conversion. Two prominent international voluntary sustainability standards active in the sector are the Round Table on Responsible Soy (RTRS) and ProTerra.

RTRS, founded in 2006, is the largest soy certification system globally, with over 30,000 certified growers certified in 2024, and over 400 certified sites across 16 countries. It certifies both GMO and non-GMO soy. Europe is the largest market for RTRScertified soy, accounting for the majority of certified imports.

The ProTerra Standard v5.0 is specifically focused on non- GMO soy, with a strong uptake in European markets where GMO-free supply is in high demand. Like RTRS it provides internationally recognised certification for deforestation-free soy production and applies to both large-scale producers and smallholder groups.

Other regional and national initiatives complement these international standards. Donau Soja certifies sustainable, traceable European non-GM soy. VISEC is a collective effort to enable traceable, deforestation-free soy from Argentina.  The Soy Moratorium in Brazil is a public-private agreement that prevents the purchase of soy cultivated on recently deforested Amazon land, though its future has recently come under legal and regulatory challenge. FEFAC, the European Feed Manufacturers’ Federation, supports industry-wide coordination on responsible sourcing, certification and regulatory compliance. The UK Soy Manifesto is an industry effort to ensure all physical imports of soy to the UK are deforestation- and conversion-free by the end of 2025. The Soy Transparency Coalition is a pre-competitive coalition that aims to help supply chain companies and investors overcome transparency challenges in the soy sector to deliver a sustainable production system. Collaborative programmes led by organisations such as Solidaridad provide training, technical assistance and capacity-building for smallholder farmers. 

Soybean field with a clear sunset sky

Understanding the EUDR: challenges and requirements for soy

How credible standards can support businesses with regulatory compliance

Voluntary standards like RTRS and ProTerra provide credible frameworks that help companies demonstrate compliance with deforestation-free and legal production requirements under regulations like the EUDR. By embedding robust verification and documentation systems, they reduce compliance risks, strengthen supply chain transparency and support broader sustainability objectives.

RTRS and ProTerra are already adapting their frameworks to align with the EUDR and other regulatory obligations. Voluntary standards and certification are not, however, a substitute for companies’ own responsibility to demonstrate compliance with the EUDR.

Close up of a soybean plant in a field

Supporting smallholder inclusion

Meeting the requirements of the EUDR and other legislation can be particularly challenging in the case of smallholders, who may lack the relevant documentation. As a result, companies may instead focus on larger suppliers to reduce the cost of due diligence and risk mitigation. This could lead to a range of negative consequences for smallholders, including reduced market access, loss of livelihoods, and weakened incentives to adopt more sustainable production practices. Ensuring smallholder farmers and other vulnerable groups are included in sustainable supply chains is a core focus of credible standards.

RTRS offers a group certification model, which provides a simplified, cost-effective way for small-scale producers to meet sustainability criteria. Certification creates a pathway for smallholders to access markets demanding verified deforestation-free soy, and ensures they are not sidelined by the requirements of the EUDR. RTRS also collaborates with local partners to provide training, capacity-building and technical assistance on issues such as legal compliance, good agricultural practices and labour rights, helping smallholders build long-term resilience and competitiveness.

ProTerra also offers group and multi-site certification, which allows smallholder groups and cooperatives to share certification costs, lowering barriers to entry for producers with limited resources. Their ProTerra Smallholder Interpretation further supports inclusion through a stepwise approach in which producers meet initial requirements at entry level, additional ones by the third year, and all requirements by the fifth year, with full compliance expected after the sixth year. This phased process allows smallholders to align with the ProTerra Standard at a pace suited to their local realities. Meeting the ProTerra standard helps smallholders align with the EUDR and other upcoming sustainability regulations, future-proofing their practices. Training, technical partnerships and practical support enable smallholders to meet the standard and carry out any necessary corrective actions.

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