ISEAL Credibility Principles

There are hundreds of standards and certification schemes on the market – but some are more credible than others. ISEAL’s Credibility Principles represent the core values on which effective sustainability standards are built.

We developed the Credibility Principles through a year-long global consultation with a diverse group of more than 400 stakeholders. Our goal was to pinpoint the fundamental qualities that make standards most likely to achieve positive impacts.

The principles provide a guide for any standard that assesses sustainability. Companies, governments and NGOs can also use them as a reference point for benchmarking or internal audits.

For more information, please contact our Director of Innovations, Patrick Mallet,